My Mixtapez
[Youtube Channel Manager, Digital Content Producer, Media Publisher]
My Mixtapez is the #1 app for streaming hip hop music, videos, and news.
I served as the Youtube Channel Manager, Digital Content Producer, and Media Publisher. I began by auditing the channel, optimizing channel and video metadata, and conducting a competitive analysis with an emphasis on keyword research.
From there, I lead an agile team in producing and programming content. This resulted in an increase in organic growth, and we transformed a once dormant channel into an engaging hip-hop authority. ( 150k+ subscribers gained in 6 months.)
Role: Digital Content Producer | Media Publisher
Project: “Get To Know” (Video Profile Series)
Duties: Copyrighting, audio-visual production, graphic design (thumbnail) and motion graphics, publish media to youtube, & optimize metadata.
Role: Graphic Designer
Project: “Breaking Bama” Docuseries
Duties: Graphic Design & Thumbnail Creation
Software Used:
Adobe Photoshop, Adobe After Effects, Adobe Premiere, Adobe Encoder, Final Cut Pro X, Logic Pro X, Google Ads * Keyword Planner, VidiQ